How-to guides

Our how-to guides have been written to help you get to grips with some of the specifics of online marketing. Each one focuses on a particular topic. But we’ve done our best to make each guide bite-sized.
To talk through how you might use any of our how-to guides to initiate new projects within your business, feel free to contact the team.
We’re currently adding to the guides we have available.
Google+ now has more that 300m active monthly users and now underpins many of Google’s other services. What this means is that Google+ now offers an incredibly important marketing tool for businesses. Find out more
There are many paid-for systems out there to keep track of marketing activity and your return on investment (ROI). But one of the most powerful is also free – Google Analytics. Find out more
The popularity and power of the hashtag shows no signs of diminishing. They might seem like a small thing but they pack a punch, and one of the quickest and easiest ways to engage with audiences. Find out more
Our latest e-book walks you through content marketing, inlcuding researching your audiences, editorial planning, content creation, promotion and measurement. Find out more
Earlier this year Google rolled out a big update with a huge impact, which now determines who appears where in its mobile search results. Our handy how-to guide explains how to make your website more mobile friendly. Find out more