Calista, renewable energy service provider
Responsive website design and build
The Calista Group approached us to design and build a website, which was required to promote their new service offerings: home insulation, micro-generation and boiler replacements.
The new website also needed to communicate the group’s ethos and approach, while establishing a striking visual identity that would support the sales team to take the group’s new services to market.
We initially carried out some work to develop the group’s existing look and feel, taking it from a series of disparate elements through to a coherent identity with real impact.
We then built a responsive website, which fully adapts to the screen being used by someone when browsing the site.
Created using Wordpress, the site allows the group’s team complete access to all page layouts, text and images via Wordpress’s content management system. This means they are able to update the website in-house. We helped to copy write some of the website and also provided introductory training on the content management system.
We even ran a workshop to up-skill the team in the use of social media, as they were keen to promote the new website far and wide across their existing networks.
The group also required other marketing support, such as branding for vans and the production of flyers. To support the business in its startup phase and so they could manage other marketing requirements in-house, we were happy to introduce Calista’s marketing team to our network of creative professionals. This helped the team to get other marketing materials produced.
Calista Group managing director, Paul Brown, said:
“Love it. All really good with the website and social media. Many thanks for your time and valued support.”
Online marketing services provided:
Website design and build, copywriting, social media marketing, creative
